Your files became the operating system.
Google Docs, spreadsheets, Slack threads, dashboards, and the context only one person remembers.
AI operator — for CPG brands
Nimble is your CFO'sbest friend to dig upmargin opportunities.
Fly high with more cash to invest in growth programs that'll scale your revenue.
Your stack · build / keep / cut
| Capability | Nimble's call | You pay now |
|---|
Your vendors today$0
With NimbleSave up to 60%
You save$0
Example stack. Yours is built from the tools we detect and the prices you confirm.
$1M–$100M is where the cracks show
AI on top of chaos is still chaos.
At $1M, a few Google Docs and spreadsheets can hold the business together. As the brand scales, they become one of its biggest risks: no clear source of truth, decisions buried in threads, and critical workflows living in people’s heads.
The mess gets a smarter search box.
ChatGPT and Claude Cowork can help find, summarize, and draft across the work. They do not decide how the business should run.
The work becomes a system.
Your brand context, workflows, approvals, execution, and measured outcomes stay connected.
Nimble turns your brand context, workflows, approvals, and results into an AI-native system built for the smartest e-commerce operators.
Proof, not a promise
The budget they got back.
Nimble makes the call on the tools you already pay for. When the call is cut, that budget returns to growth instead of another software bill.
We turn your software bill into growth budget.
Nimble reads your stack and prices the honest call on every tool: build it with us, keep what is already winning, or cut it. We call keep or cut even when building is what pays us. Nimble-built software starts at $99 a month.
From the founders
The budget they got back.
$5,000/mo saved
Nimble already saved us $5k/mo related to AI costs and we're excited to do more with them.
Ray KimFounder · The Plug Drink
I started with Nimble on a small project because Cowork kept hallucinating and now we have plans to save over $6k/mo by switching.
Maya AyedFounder · Alya Health
Nimble gave us superpowers to let us compete against the bigger brands.
Brooke BythewayFounder · STRIPPIES
Instant audit
Run the verdict on your stack. Right now.
Get your free audit →
About 30 seconds. Free — no email, no forms.
Translated
What the other guys say. What they mean.
"Seamless omnichannel orchestration"
→
We'll post to Instagram.
"AI-powered growth engine"
→
It writes your captions.
"Enterprise-grade, best-in-class synergy"
→
It's expensive.
"Unlock a holistic customer 360"
→
A spreadsheet.
The loop
No AI skills required
01 · Onboard
Fly digs through your business
Install the app and connect your store.
02 · Decide
Fly fetches the margin optimization plan
The engine scores each capability against a working in-house baseline, then calls it: build, keep, or cut.
03 · Run
After approval, Fly starts herding
Our white-glove service migrates you off vendors and partners with little ROI and moves you to margin optimization heaven.
04 · Prove
Worth-it verdict
Every decision is scored on your real outcomes, in dollars.
Email & flows · Klaviyo $4,800/yr → Nimble builds it
Save up to 60%
I take care of the sheep, so you can grow the farm
Connect the business Fly has to run
Your tools are the fields. Nimble works the whole farm.
Fly reads the systems you connect before she recommends a change. Your Shopify orders no longer live apart from campaign results. She can also read the bills and brand rules behind them.
Match the order to the customer.
ShopifyGorgiasCSVMailchimp
Trace the sale back to the campaign.
MetaInstagramTikTokEmailSMS
Put each bill against the result.
QuickBooksBankingStripeVendor bills
Keep the reason with the decision.
DriveDocsSlackMCPBrand files
What $99/month gets you
What Fly does for $99 a month.
$99/ month
Connect the store once. Fly answers from your records, flags costs worth changing, and prepares the work for your approval.
01 / BRAIN
Instantly become AI-native
- Ask from approved AI tools through MCP
- One customer record across sources
- Sales and margin reporting
- Competitor checks with sources
● ● ●Sources checked
Which products grew fastest with repeat customers last month?
SHOPIFYCUSTOMERSMARGINCOMPETITORS
Starter Pack led repeat-customer growth.
Repeat revenue rose 18%. The lift came from the post-purchase cohort, while two competing bundles moved down-market. Suggested next step: protect price and test a subscribe-and-save message.
02 / P&L OPTIMIZATION
Every keep-or-cut call shows its math.
- Software bills matched to outcomes
- Staff time matched to workflows
- Build, keep, or cut recommendation
- Monthly impact after the change
● ● ●MONTHLY MARGIN PLAN
WorkflowVerdictImpact
Email & flowsBUILD$300/mo
Support triageAUTOMATE18 hrs
Review platformKEEP4.7× ROI
ReportingCUT$219/mo
Illustrative opportunity
after approved changes+$519/mo
after approved changes+$519/mo
03 / MARKETING AGENTS
AI & CPG Expert Operators
- E-commerce and landing pages
- Email and SMS campaigns
- AEO, GEO, and organic content
- Fractional experts available for additional fee
- Managed growth services available for additional fee
● ● ●SPRING BUNDLE LAUNCH
Landing page
Hero, offer, proof, FAQ
READYEmail + SMS
Launch, reminder, last chance
REVIEWAnswer-engine content
Comparison page + 6 FAQs
READYStorefront merchandising
Collection order + bundle placement
REVIEW4 drafts are ready. 2 still need your approval.
Pricing
The advice is free.
$0
to read your stack, make the calls, and score them
What you're getting
Nimble-built software starts at $99/mo with no transaction or marketing spend-related fees.
Any 3rd party software we recommend will have ZERO markup.
Expert execution
Managed Services
Available for an additional fee
Add hands-on growth strategy and execution when your team wants more support alongside Nimble.
About us
Why Nimble exists.
I spent the first half of my career building website and mobile apps that tens of millions people used everyday. In the second half, I built marketing workflows that's made multiple brands millions of dollars. Now, I've built Nimble AI to create more operating margin and leverage for all brands as they grow their businesses.
Max NintharaFounder · Nimble
Not software for everyone
Nimble isn’t for everyone. It’s for the smartest, AI-native founders and operators who understand what their time is truly worth.
Most B2B software gives an existing team another tool to use. Nimble is built so founders and leadership teams do not have to hire another person just to turn context into coordination, execution, and reporting. You keep the judgment. Nimble carries the system.
Start free
Right now you are funding your tools instead of your growth.
The verdict on every tool you pay for is free. We build and run the ones worth building from $99 a month. The rest of that budget goes back to growing the brand.